Free live chat horny woman australia - Internet dating industry size
Globally, one in five relationships now starts online and the media is full of stories describing happy marriages which started with the click of a mouse.
Looking at it from a financial perspective, its estimated that globally the industry is worth more than £2bn.
Matt Connolly has one of the newest sites on the market – launched on 26 October, his my Lovely Parent site - which encourages children of singles in their 50s and over to recommend their parents for dates - uses a platform he created from scratch.
“There's very little consideration or customisation you can do for your specific audience when white-labeling,” he told Huff Post UK.
As a result, the last 12 months have been very successful, seeing increases in revenue of over 300%.” Many use sites like White Label to provide a generic software platform to take care of payment processing and customer support, freeing up time to focus on driving traffic to websites.
However, anyone thinking of joining the industry now had better be prepared for a fiercely competitive market.
“It’s traditionally a time for people to reassess their life priorities, meaning that relationships are front of mind, “ he told Huff Post UK.
Other website owners have sought to diversify beyond the UK market to help keep the margins looking healthy.
Matthew Pitt, operations director at Global Personals, which is the driving force behind more than 7,500 dating sites globally, warned “if you are thinking of joining the industry now, you are very unlikely to be successful - unless you have very deep pockets and a differentiated dating offering”.
“Nowadays it’s a mature industry with a few large players dominating the mainstream markets and smaller independents doing OK because they’ve got a strong brand,” Pitt said.
Some sites also offer extra services, such as buying real and virtual gifts to send your paramour, more in-depth background checks and real-world networking events to boost the coffers.
It’s also interesting to note that the split of male to female members on most of the sites is around the mark, and the number of older daters (those from 50 years of age and up) has become a real growth market.
Recession-proof It appears, judging from the responses to Huffington Post UK’s investigation, that internet dating has not been at all affected by the economic crisis and the pressure it’s put on consumers’ pockets.Tags: Adult Dating, affair dating, sex dating